This Privacy Policy (the “Privacy Policy”) describes how your personal data is collected, used and disclosed as a registered or unregistered user, and when you visit or make a purchase on www.deasai.com ( the “Website").
By visiting the Website and/or using its services you declare that you have read and understood this Privacy Policy.
COLLECTION OF PERSONAL DATA
When you visit the Website, we automatically collect certain information on your device, including browser data, IP address, time zone and data from some cookies installed on your device. Additionally, as you navigate the Website, we collect specific information about the web pages and products you view, the websites or search terms that refer you to the Website, and how you interact with the Website. We will refer to this automatically collected information as “Device Information ”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer, and often include an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
- “Log files” track actions that take place on the Site, and collect data including IP address, browser type, internet service provider, referring/exit pages, and timestamps.
- “Web beacons”, “tags” and “pixels” are electronic files used to record data on how you browse the Site.
- Google Tag Manager, Facebook Pixel code
In addition, when you make a purchase or attempt to make a purchase through the Site, we collect certain information about you, including your first and last name, billing address, shipping address, payment information (including debit card numbers, credit card numbers, Google Pay, Apple Pay, email address and phone number). We will refer to this data as “Order Information” (name, phone number, address, order details).
When we talk about “Personal Data” in this Privacy Policy, we are referring to both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL DATA?
We generally use Order Information to process orders placed through the Site (which includes processing your payment information, arranging for shipping, and delivering invoices and/or order confirmations). We also use Order Information to communicate with you, to verify the absence of potential risks or fraud in orders, to provide you with information or advertising about our products or services (if aligned with the preferences you have expressed to us).
We use the Device Information collected (in particular your IP address) to verify the absence of potential risks or fraud and, more generally, to improve and optimize our Site (for example, by generating analytical data on navigation and interaction patterns with the Site by our customers, and to evaluate the success of our advertising and marketing campaigns).
Other ways to use device information
In addition to the purposes previously described in our privacy policy, you may use information collected from your device for additional purposes, such as targeted advertising and retargeting. These ways of using information may include, but are not limited to:
- Targeted Advertising: We use device information to show personalized advertisements that we believe may be of interest to you, based, for example, on your past interactions with our site or your expressed preferences.
- Retargeting: We use device information to serve advertisements to people who have previously interacted with our site or online services, in order to renew their interest or complete a previously unfinished action.
These advertising and retargeting activities may be conducted through the use of cookies, tracking pixels and other similar technologies. However, we are committed to respecting your preferences and providing you with control over your advertising experience.
DISCLOSURE OF YOUR PERSONAL DATA
We share your Personal Data with third-party companies that help us carry out the activities described above. For example, we use Shopify for our online store technology. You can find more information on how Shopify uses your Personal Data here: https://it.shopify.com/legal/privacy. We also use Google Analytics to analyze how customers use the Site. You can find more information on how Google uses your Personal Data here: https://www.google.com/intl/it/policies/privacy/. If you want, you can deactivate Google Analytics from here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also disclose your Personal Data to third parties to comply with applicable laws and regulations, respond to subpoenas, search warrants or other legal data requests received, or otherwise protect our rights.We use Facebook ads, Instagram ads and Google ads.
BEHAVIORAL ADVERTISING
As described above, we use your Personal Data to provide you with targeted advertising or marketing communications that we believe may be of interest to you. To learn more about how targeted advertising works, visit the Network Advertising Initiative ("NAI") education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work .
Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance's digital advertising opt-out portal: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Website's data collection and data use practices in the presence of your browser's Do Not Track signal.
YOUR RIGHTS
If you live in Europe, you have the right to access the personal data we hold about you and to request that it be updated, corrected or removed. If you wish to exercise this right, please contact us using the contact details below.
Furthermore, if you reside in Europe, please note that we also process your data to fulfill any contractual obligations towards you (for example, in relation to orders placed by you through the Site) or in any case to pursue our legitimate business interests above indicated. In addition to this, please note that your data will be transferred to non-European countries including Canada and the United States.
DATA RETENTION
When you place orders through the Website, we retain Order Information in our records unless and until you ask us to delete such information.
MINORS
This Website is a general audience site; however our services are intended for people aged 18 years or older. If you are under this age, please do not register or proceed with the online purchase and ask an adult (i.e. your parents or your legal guardian) to proceed with the required procedures.
CONTACT US
For more information on our privacy practices, if you have questions or if you want to make a complaint, send us an email to info@deasai.com or contact us by mail at the following address: Via Tintoretto, 22 Dueville (VI), 36031. When contacting the company, you must ensure that you include your name, email address, postal address and/or telephone number(s) to ensure that the Company can properly handle your request.
CHANGES
We may update this Privacy Policy from time to time, for example to reflect changes to our practices, or for other operational, legal or regulatory reasons.